Headless commerce to dominate 2023?
3 min read

Headless commerce to dominate 2023?

Less downtime, customized shopping and checkout experiences, and faster times to market. These are the factors driving a potentially pivotal year for the headless commerce trend.

Less downtime, customized shopping and checkout experiences, and faster times to market. These are the factors driving a potentially pivotal year for the headless commerce trend.


“In 2023, we’ll see more retailers adopt technology that powers checkout on any digital and physical channel to meet shoppers where they are most engaged,” said Jay Myers, cofounder of Bold Commerce. “As part of this, we’ll see retailers moving to take a headless approach to commerce, to offer shopping experiences beyond the limitations of their traditional eCommerce platforms.”

In other news, the CMS Kickoff Conference is on the horizon.


“The data collected and connected in a headless commerce system is what drives rich customer experiences,” said Rob Daynes, VP strategy for experience marketing cloud company Cloudinary. “It enables marketers to access deep customer insights with less effort and create immersive customer experiences that foster conversions and sales.”
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CMS Kickoff Florida 2023 — Jan 17-18

“Tired of large impersonal events? Or hybrid events that don't really create meaningful networking opportunities. Think of this event as a mixture of masterclass, talks, discussion, high-impact learning and down-to-earth networking. We will sell out at 100 participants, so don’t wait too long to secure your ticket.”

Headless CMS in 2023

“Headless CMS has been around for almost a decade and experienced an explosive growth, in particular in recent years. Still, the marketplace is confusing, crowded and it doesn’t require a veteran industry analyst certificate to see that many vendors are struggling to define what they sell.”

The Rise of Digital Experience Composition — Jan 10

“In this LinkedIn Live discussion, experts will try to align on the emerging category of DXC. They will discuss how it differs from CMS and DXP, what it can offer organizations moving from monolith to composable architectures and where it fits in the overall tech stack.”

Content Management Pain Points

“Content Management Systems (CMS) are here to stay. In a relatively short time, this industry has made some significant changes over the past 25+ years. You needed a rocket scientist and an editor to deliver web pages back then. Nowadays, a CMS is a household application for every business, and non-technical users can do significantly more without engaging a development team. Progress, right there.”

Fireside with DXP Report: Talking Headless Commerce with Loan Laux.

Stories that caught our eye

  1. [New Player Alert] Aesir: A Web2 and Web3 open source CMS. We’ll be keeping close tabs on this one.
  2. Headless Templates: This project looks brilliant. We’re looking forward to its launch.
  3. Links and Symbols Everywhere: “Content management systems have evolved to allow us to organize information so elegantly but they still fail when it comes to simplification of data.”
  4. Open Source Rust Headless CMS: You know, in case you wanted one of these.
  5. Venturebeat Explains Headless Commerce: “Does everyone need headless?”

The word on the street...

  1. [Reddit]: Help choosing a front-end framework: Reddit’s helpful dev community chimes in.
  2. [LinkedIn] AEM as a headless CMS?: A peek into the perspective from within the AEM community.
  3. [Reddit]: Modern isn’t always better: A disgruntled web developer complains that modern web development isn’t necessarily better.

That's all, folks! Thanks for reading.
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